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CUPE has launched a TV ad, profiling just a small portion of all the important work that its members do to keep Toronto strong and vibrant city.

The ad campaign, featuring seven CUPE members, profiles just a few of the many important services that CUPE members provide in Toronto and underlines the need to support the city workers who provide them.

CUPE members who work for the City of Toronto are currently in contract negotiations with the city.

The TV spot will run for three weeks.